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Privacy Policy

Privacy Policy

bet-at-home is committed to protecting and respecting your privacy.

This policy (together with our terms and conditions and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting you are accepting and consenting to the practices described in this policy.

For the purpose of the Data Protection Act (the "Act"), the data controller is bet-at-home of St Julian's STJ 4011, Portomaso Business Tower, Level 12.

1. Information we may collect from you

We may collect and process the following data about you:

1.1 Information you give us. You may give us information about you by filling in forms on or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you register to use our Website. The information you give us may include your name, address, e-mail address and phone number, financial and credit card information.

1.2 Information we collect about you. With regard to each of your visits to our Website we may automatically collect the following information:

1.2.1 technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;

1.2.2 information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time), products you viewed, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number.

1.3 Information we receive from other sources. We may receive information about you from third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies).

When registering, the customer can import their details directly from a secure online source (Google, Facebook, PayPal) into the registration form. If the customer chooses to do this, they will be transferred to the homepage of the selected website and prompted to log in if they are not already logged in. Subsequently, the customer will be informed by the website what data will be submitted to Once the customer has confirmed their acceptance of this, the data will be submitted to During this process, only saves data which is necessary for the completion of the registration form. This process does not establish an additional, permanent link between the customer’s account and the account used to import details into the registration form (Google, Facebook, PayPal). Registering via Facebook, PayPal or Google provides with access to the customer’s data as stated on the website used for the importing of data into the registration form. Information concerning the exact purpose and extent of data collection as well as further processing and usage of the data and the rights and settings options for privacy protection can be found in the respective Privacy Policies of Facebook, Google and PayPal.

2. Disclosure of your information

2.1 We may share your personal information with any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006.

2.2 We may share your information with selected third parties including:

2.2.1 Business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you.

2.2.2 Advertisers and advertising networks that require the data to select and serve relevant adverts to you and others.

2.2.3 Analytics and search engine providers that assist us in the improvement and optimisation of our site.

2.3 We may disclose your personal information to third parties:

2.3.1 In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.

2.3.2 If bet-at-home or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.

2.3.3 If we are under a duty to disclose or share your personal data in order to comply with any legal or regulatory obligations, or in order to enforce or apply our terms and conditions and other agreements; or to protect the rights, property, or safety of bet-at-home, our customers, or others. This includes exchanging information with other companies ororganisations for the purposes of fraud protection and credit risk reduction.

3. Where we store your personal data

3.1 Your data will be transferred, stored and processed electronically. All information you provide to us is stored on our secure servers and will only be accessed by trained and authorised personnel. [Any payment transactions will be encrypted [using SSL technology].] Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

3.2 The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

3.3 Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

4. Cookies

4.1 uses cookies and similar technologies so that its website design is clearer, safer, and more personal. Cookies enable to be able to offer services, to improve the security of the website, to collect information regarding transactions, and to prevent fraud. Furthermore, cookies simplify navigation and facilitate the management of the insertion of particularly relevant or useful information or adverts.

4.2 Cookies are small text files which are stored on visitors’ hard disks. They enable anonymous recognition of a computer, but do not allow the visitor to be personally identified.

4.3 Visitors can prevent cookies from being set in the settings of the browser (Internet Explorer, Chrome, Firefox etc.) they use. To do this, visitors must select "Block all cookies" (or similar wording) by going to Settings > Privacy > Cookies. Depending on the browser, it is possible to set the system so that approval must be requested before cookies are set. Cookies which have been set can then be deleted at any time. Instructions on how to block or delete cookies can be found in the Privacy or Help sections for the browser, as well as online on many forums.

4.4 If all cookies are blocked, visitors may not be able to use all functions of the website. This can occur on a case-by-case basis.

4.5 In addition to the cookies which bet-at-home sets when a visitor accesses the website, third parties also set cookies. This occurs, in some cases, because has commissioned a third party to provide services (such as website analysis, for example). This occurs, in other cases, because’s website contains content (scripts, tracking pixels) from third parties. It is possible for third parties to set their own cookies and collect information about the online activities of visitors because a connection to the web servers of these third parties is established.

4.6 If links to websites of third parties are available on’s website, visitors should be aware that these websites may set their own cookies and that their own Privacy Policies may apply.

4.7 It may be the case that some or all of the following cookies are set on the visitor’s system when he or she accesses’s website:

Domain Cookie Content Description ASP.NET_SessionId Encrypted Session ID The cookie is set by and is required in order to identify the user in the system. Accountnr. Accountnr. The cookie is set by However, this only happens if the user activates the option "Remember account". This causes the betting account number to be shown in the login menu. Last Visit Timestamp The cookie is set by and is used to show specific content for different groups of users (new customers, existing customers etc.). BAHLang Language selection The cookie is set by and used to show the website in the selected language. _ga / _gat Encrypted key The cookie is set by the Google Analytics code. _pk_id / _pk_ses Encrypted key The cookie is set by WalkMe to save which paths visitors have already seen. Several The cookie(s) are set by Doubleclick.
Facebook Several The cookie(s) are set by clicking on the "Share" button and are required by Facebook.
Twitter Several The cookie(s) are set by clicking on the "Tweet" button and are required by Twitter. Encrypted key The cookie is set by starting an offer in the VIRTUAL section and is required by the provider of this product.

4.8 Generally, information is transferred to the website operator’s technical systems when websites are visited. This information provides an indication of the device used by the visitor, as well as the software used to render the website and, as the case may be, the preference settings adjusted there. This data is necessary in order to render the website faultlessly and optimally, as well as to guarantee the functionality of the website.

4.9 The data collected by means of cookies and information concerning the technical systems is saved for visitors on a strictly anonymous basis. For registered customers, this data is assigned to the betting account number of the customer if necessary.

4.10 By using’s website, the visitor agrees with the procedure described above.

5. Social Media

This Website includes sharing functions, such as the Twitter tweet and the Facebook share button. Using these functions means that personal data may be saved, forwarded and processed.

5.1 Facebook share button

5.1.1 Plugins from the social network Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA, can be recognised by the Facebook logo or the "Like" button. Facebook Ireland Limited, Hanover Reach, 5-7 Hanover Quay, Dublin 2, IRELAND, is responsible for users outside of the USA and Canada.

5.1.2 points out that it has no knowledge of the content of the transmitted data or its use by Facebook. accepts no liability for any damages or other losses that may arise from this data use.

5.1.3 emphasizes that the customer can avoid this collection and processing of data by logging out of their profile before they use the website.

5.2 Twitter tweet button

5.2.1 Plugins from, Twitter, Inc. 1355 Market St, Suite 900 San Francisco, CA 94103, USA, can be recognised by a white bird on a light blue background.

5.2.2 points out that it has no knowledge of the content of the transmitted data or its use by Twitter. accepts no liability for any damages or other losses that may arise from this data use.

6. Your rights

6.1 may, provided that the customer consented upon registration, send information and promotional material to the contact details provided by the customer. The customer can revoke this consent at any time, either by using their betting account and sending an email to, or by clicking the "Unsubscribe" link in the newsletter. Cancellation has no impact on the services offered by, as stipulated by the contract, or the continued existence of the contract.

6.2 Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

7. Access to information

The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.

8. Contact

Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to

Last change on: 25.09.2017 00:00
Version: 1.3

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